direct interactive marketing

What Every Author Ought to Know About Understanding Their Audience

Here’s what today’s most successful authors know about understanding their audience. I work with authors to empower them to reach more of their ideal customers, so they can build their audience and sell more books. The biggest mistake that I see, whether it is using Facebook ads, buying ads in newsletters, or doing email swaps is targeting the right audience. Understanding who you are targeting and why is critical to your success. The Audience The most critical part of any … [Read more...] about What Every Author Ought to Know About Understanding Their Audience

(Podcast) 3: Dr. Lisa Spiller- Shark Marketing On A Minnow’s Budget

[audio_player style="1" url="http%3A%2F%2Ftraffic.libsyn.com%2Fentrepreneurimpact%2FEntrepreneur-Impact-Episode_3_Dr_Lisa_Spiller_Shark_Marketing_On_A_Minnows_Budget.mp3"] Dr. Lisa Spiller is a full professor at Christopher Newport University. She is also the person that initially taught Charles about direct response marketing, while he was a student in her classes. Dr. Spiller talks about why entrepreneurs and small business owners should use a customer database to drive all of … [Read more...] about (Podcast) 3: Dr. Lisa Spiller- Shark Marketing On A Minnow’s Budget

Do you want to grow your audience?

One of the most profitable ways to build your audience is by increasing the size of your email list.

According to the Direct Marketing Association, email marketing yields a 4,300% return on investment for small businesses in the United States.

ExactTarget reports for every $1 spent on email marketing, the average return on investment is $44.25.

VentureBeat indicates that email is the channel getting the highest ROI for marketers.

Companies using email to nurture leads generate 50% more sales-ready leads at 33% lower cost according to Marketo.

The secret to building your audience is to increase the size of your email list.

This free report reveals 7 Reliable Ways to Consistently Add New Email Subscribers.

In the report discover:

– How building your list can be predictable, measurable, and scalable growth for your business

– 5 Free methods to add new subscribers to your list

– Two solutions to consistently build your list that require a monetary investment

-Plus, much more…

Download the report now !