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Charles George

B2B Digital Marketer, Copywriter, Email Marketing Specialist, & Conversion Expert

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Spotlight Publishing Showcase – Interviews Charles George

By

On the Spotlight on Your Book and Business, Becky Norwood interviews, Charles George about:

  • How direct and brand marketing have merged to be called marketing
  • The difference between customer acquisition and customer retention and why a thriving business needs both
  • The power of Facebook ads
  • Why email marketing is one of the most profitable marketing channels for small businesses
  • Types of emails to send and when
  • Why you want your marketing to resemble a sitcom versus a blockbuster movie
  • why life and marketing is all about building and maintaining relationships

Listen to this interview as Charles shares different ways for authors to promote their books and build a personal brand.

Filed Under: Interviews Tagged With: digital marketing, direct marketing, email marketing, email newsletters, Facebook Ads, list building

Primary Sidebar

What Is The Most Profitable Marketing Channel?

Do you want to grow your audience?
 
One of the most profitable ways to build your audience is by increasing the size of your email list.
 
According to the Direct Marketing Association, email marketing yields a 4,300% return on investment for small businesses in the United States.
 
ExactTarget reports for every $1 spent on email marketing, the average return on investment is $44.25.
 
VentureBeat indicates that email is the channel getting the highest ROI for marketers.
 
Companies using email to nurture leads generate 50% more sales-ready leads at 33% lower cost according to Marketo.
 
The secret to building your audience is to increase the size of your email list.
 
This free report reveals 101 ways to build an email list.
 
In the report discover:
-23 Ideas To Increase The Size of Your Email List With Social Media
 
-20 Ways To Build Your Email List With A Blog or Website
 
-More than 50 Free Ways to Build Your Email List
 
-Plus, much more.
 
Download the report now!

Improvise, Adapt, and Overcome

 

 

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Write Now Weekly!

Today, everyone is a publisher, whether it is blog posts, newsletters, social media posts, podcasts, video scripts, speeches, books, or premium content like online courses and membership sites. Each Tuesday, we meet virtually to write for our … Read More about Write Now Weekly!

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