Thomas Webb

Case Study: Thomas Webb- Building An Audience of Raving Fans

Case Study: Financial Analyst Writes His First Science Fiction Novel, Focuses on Building His Email List, Launches His Second Book to a Legion of Raving Fans, and Then Lands on Amazon’s Best Seller List. Thomas Webb is a financial analyst, who helps people plan for their future. Part of Thomas’ job is to crunch numbers each day. What Thomas learned over the last several months is how to plan for his own future as an author and how to grow his audience every day. He has learned the … [Read more...] about Case Study: Thomas Webb- Building An Audience of Raving Fans

Do you want to grow your audience?

One of the most profitable ways to build your audience is by increasing the size of your email list.

According to the Direct Marketing Association, email marketing yields a 4,300% return on investment for small businesses in the United States.

ExactTarget reports for every $1 spent on email marketing, the average return on investment is $44.25.

VentureBeat indicates that email is the channel getting the highest ROI for marketers.

Companies using email to nurture leads generate 50% more sales-ready leads at 33% lower cost according to Marketo.

The secret to building your audience is to increase the size of your email list.

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