Show Notes On this podcast episode, Dr. Lisa Spiller is our extraordinary guest. She is a distinguished professor of marketing at Christopher Newport University. She is the person who initially taught me direct marketing. On this Publish to Thrive podcast episode, Lisa Spiller shares: -How she learned from many of the legendary marketers, who are in the Direct Marketing Hall of Fame, such as Martin Baier, Bob Stone, and many others. -How she got involved in direct … [Read more...] about 2: Dr. Lisa Spiller: Learning from the Direct Marketing Legends
digital direct marketing
1: Charles George – Why the Publish to Thrive Podcast
On the first episode of the Publish to Thrive podcast, Charles George talks about combining today’s modern-day publishing principles with digital direct marketing. He discusses the purpose of the podcast and how it will benefit you. He shares: The podcast focuses on creating a lifestyle business by combining publishing with digital direct marketing. What modern-day publishing is Because of the Internet why every business is a publishing business Why, with a publishing business, … [Read more...] about 1: Charles George – Why the Publish to Thrive Podcast